I’ve mentioned Gangplank merch before. I’ve also discussed how we manage vendors to maintain our commitment to quality. But I still get a lot of questions about our part in the Gangplank t-shirts.
So, today, I thought I’d tell you the story:
Once upon a time there was a collaborative workspace in Chandler, Arizona called Gangplank. Gangplank had (has!) a lot of fans – the kind of fans who want to show their support in t-shirt form.
Long before we got involved, someone (I believe it was designer Matthew Butson) created a design for the future Gangplank tees.
The first printer Gangplank took the design to didn’t work out so well. They weren’t happy with the quality of the printing or service they were receiving.
Since Bold Avenue was already supplying embroidered hats to the Gangplank store, Director of Operations Katie Charland shared her t-shirt challenges with me.
I did some brainstorming and offered Katie several solutions. She was excited to hear that we could provide quality screen printing on small runs of shirts for a reasonable cost.
And, thus, it came to pass that Bold Avenue began supplying the Gangplank t-shirts, as well.
But that’s not the end.
The shirts went over so well that we also helped Gangplank choose the perfect women’s tees for the store (super soft, lightweight Bella t-shirts), as well as men’s and women’s polos for Gangplank mentors.
Gangplankers continue to order tees and hats via gangplankhq.com/store. Katie groups these into a monthly(ish) order. We handle the embroidery and printing, check quality and sizes, and deliver them to Gangplank.
Now Gangplank has a cost-effective way to get quality merch to their fans, and Gangplank fans have tees and hats they love.
Everybody wins! (And, hopefully, lives happily ever after!)